Giving your clients creative control is key, especially when they want the ability to customize their store. Shopify’s Online Store 2.0 unlocks powerful tools for personalizing a site. In this article, we’ll cover how to get started with creating different types of theme sections, and the rules for using them, so that you can help empower your clients to customize their store.

Giving your clients creative control is key, especially when they want the ability to customize their storefront. Shopify’s sections feature is a powerful tool for personalizing Shopify themes, so using them efficiently and following best practices will unlock a range of options for your clients.

If you’re building a Shopify theme from scratch or tweaking a theme for a client, you’ll need to create a few different types of sections, which will vary depending on context. Additionally, customers expect a user-friendly and intuitive experience, meaning the right section, in the right place can have a huge impact on conversion.

In this article, we’ll cover how to get started with creating different types of theme sections, and the rules for using them, so that you can help empower your clients to customize their store. We’ll also explore some examples of specific sections from our source-available Dawn theme, to demonstrate exactly how you can use them in real world scenarios.

What are theme sections?

The theme section in Shopify is a critical component that allows store owners to customize the appearance and functionality of their online store. Themes in Shopify provide a way to control the design, layout, and user experience, ensuring that the store reflects the brand’s identity and meets specific business needs.

Key Features of Shopify Themes:

Customization and Flexibility:

  • Shopify themes are highly customizable. Store owners can adjust colors, fonts, and layouts without needing to write code. This flexibility ensures that each store can have a unique look and feel.
  • Advanced users can access the theme’s code (HTML, CSS, and JavaScript) for deeper customization, allowing for unique functionalities and integrations.

Responsive Design:

  • All Shopify themes are designed to be responsive, ensuring that the store looks great and functions well on all devices, including desktops, tablets, and smartphones.
  • This is crucial for providing a seamless shopping experience across different devices and improving SEO.
Variety of Themes:
  • Shopify offers a wide range of free and premium themes, catering to different industries and design preferences. The Shopify Theme Store is a curated marketplace where users can browse and purchase themes developed by Shopify and third-party developers.
  • Themes are categorized based on various criteria such as industry, layout style, and features, making it easier for store owners to find a suitable match.
Built-in-features
  • Many Shopify themes come with built-in features like customizable product pages, collection pages, and blog templates. These features enhance the functionality of the store and improve the overall user experience.
  • Themes also often include features like promotional banners, image sliders, and social media integration, helping store owners to market their products effectively.
Theme Editor
  • The theme editor in Shopify is an intuitive interface where users can make changes to their theme. It allows for real-time preview of changes, making it easier to see how adjustments affect the store’s appearance.
  • The editor includes sections and blocks that can be added, removed, or rearranged, providing a modular approach to design customization.

Support and Updates:

  • Premium themes typically come with support from the theme developer, which can be invaluable for troubleshooting issues or making advanced customizations.
  • Themes are regularly updated to ensure compatibility with the latest Shopify features and security standards.